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The Marketing of Evil - New Expanded Edition (Paperback)

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By David Kupelian


 “David Kupelian is one of the most thought-provoking and iconoclastic writers I know.” — SEAN HANNITY

 “Every parent in America needs to read this book. David Kupelian skillfully exposes the secular Left’s rotten-apple peddlers in devastating detail.” — MICHELLE MALKIN 

“If you reallywant to understand the adversary’s thinking and help turn thetide of battle, read this book!” — DAVID LIMBAUGH

Product Description

Millions of Americans today embrace ideas and behaviors that would have horrified all previous generations. Why?

Why have thousands of years of Judeo-Christian moral standards – the very foundation of Western Civilization – been demonized and criminalized? Why are America’s families disintegrating and her schools and colleges poisoning the minds of our youth? Why is our culture becoming ever more bizarre, corrupt, degraded and deranged? Why are thousands of innocent American children aborted daily? In this widely acclaimed exposé, veteran journalist David Kupelian reveals the brilliant marketing strategies that have turned America upside down:

"Within the space of our lifetime, much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped, and sold to us as though it had great value. By skillfully playing on our deeply felt national values of fairness, generosity, and tolerance, these marketers have persuaded us to embrace as enlightened and noble that which every other generation has regarded as grossly self-destructive―in a word, evil.”

Now, in a new and expanded edition of his culture-war classic, David Kupelian continues to expose the ever-more audacious marketing campaigns and grand deceptions that threaten the very future of America.

About the Author:

David Kupelian is an award-winning American journalist, managing editor of online news pioneer WorldNetDaily (, editor-in-chief of the nonprofit WND News Center, editor of Whistleblower magazine, and the bestselling author of "The Marketing of Evil,” "How Evil Works" and "The Snapping of the American Mind.” He has been featured on Fox News, MSNBC, C-SPAN and CBN and interviewed by Sean Hannity, Tucker Carlson, Laura Ingraham and many other TV and radio hosts.


“David Kupelian is one of the very few must-read writers in the 21st Century. He has the insight and wisdom to perceive the true state of the culture and the world, and he has the incredible ability to tell the Truth in a readable manner that helps the reader not only understand the Truth, but to understand how to redeem America’s culture as well.” – DR. TED BAEHR, chairman of the Christian Film and Television Commission, author, and publisher of MovieGuide®

“One of the most important books of the last 20 years. David Kupelian profoundly explains the marketing tactics in continuous use by the Left in their attempt to destroy God and His created order and replace them with a world where mankind is sovereign.” – REBECCA HAGELIN, author, columnist, CEO of United in Purpose

“Like the dazzling disclosures in the final page of a gripping whodunit or the fascinating revelation of a magician’s secrets, The Marketing of Evil irresistibly exposes how it was done. It will elicit an involuntary ‘Aha!’ from you as you discover who did it, and your soul will soar with optimism as you discover the only way we can undo it. In years to come Americans will acknowledge a debt of gratitude to David Kupelian for his honesty, courage, and laser-like insight in this must-read book.” – RABBI DANIEL LAPIN, author, radio talk show host, and founder of the American Alliance of Jews and Christians

“If you want to preserve the brightness and innocence of your children, I urge you to read The Marketing of Evil.” – MICHAEL FARRIS, CEO of Alliance Defending Freedom, president of Patrick Henry College, founder of the Home School Legal Defense Association

“David Kupelian brilliantly explains how a clever, radical elite is persuading Americans to accept evil as good, and good as evil. With precise clarity, the book blows the lid off the most successful―and dangerous―cultural scams.” – ROBERT KNIGHT, columnist for the Washington Times and senior fellow for the American Civil Rights Union

“Excellent! Simply excellent. If you want to solidify your Christian worldview―or just understand what the culture war is all about―you owe it to yourself to read David Kupelian’s The Marketing of Evil.” – DONALD E. WILDMON, chairman and founder of the American Family Association 

“One of the best books I’ve read in a long time on what’s really going on and what we can do about it.” – GARY DEMAR, president of American Vision and author of over twenty books, including the three-volume God and Government


Product Details


  • Paperback: 374 pages
  • Publisher: Republic Book Publishers (January 10, 2022)
  • Language: English