The Marketing of Evil + HOW EVIL WORKS (Bundle)
By David Kupelian
TAKE ADVANTAGE OF THIS GREAT DEAL! YOU WILL GET DAVID KUPELIAN'S BLOCKBUSTER "THE MARKETING OF EVIL" AND HIS NEWEST BOOK "HOW EVIL WORKS," BOTH AUTOGRAPHED, AT A FABULOUS DISCOUNT!
"The Marketing of Evil" reveals how much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped and sold to them as though it had great value. Highly skilled marketers, playing on our deeply felt national values of fairness, generosity and tolerance, have persuaded us to embrace as enlightened and noble that which all previous generations since America’s founding regarded as grossly self-destructive – in a word, evil.
In this groundbreaking and meticulously researched book, Kupelian peels back the veil of marketing-induced deception to reveal exactly when, where, how and especially why Americans bought into the lies that now threaten the future of the country.
In "HOW EVIL WORKS" David Kupelian probes the ancient question of evil through a modern journalist's eye, once again demonstrating his uncanny knack for demystifying complex, elusive and intimidating subjects with fresh insights into the hidden mechanisms of seduction, corruption and power politics. Diving into today's most electrifying news stories – from terrorism and school shootings to high-profile sex scandals and political dysfunction – Kupelian explores such profoundly troubling questions as: